Mar 29, 2021
Scaling small is all about growing your business in a way that allows you to serve more people in less time, all without overtaxing your resources. When we scale small in a manageable, sustainable way, we create processes that are flexible and that can grow with us. That’s how we set ourselves up for long-term success.
For part two of our four-part Scaling Small series, I'm going to walk you through what it looks like to scale small with a membership model.
In the online entrepreneurship space, we often hear about scaling in the context of reaching the masses. While there’s nothing wrong with that model, I would argue that if you want to build a strong foundation for coaching practice, you don’t need to reach thousands of people at once.
Today I’m sharing the four key aspects of a membership program, what you need to consider when creating and launching your program, and why you don’t need a huge email list or following to have a successful, profitable membership program.
If you want to learn more about the resources mentioned in this episode, visit the show notes.
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